Articles of interest

Two interesting articles from trade publications:

First, social networking market to go stale soon:
http://www.mediabuyerplanner.com/2007/10/24/social-networkings-explosive-growth-to-plateau-in-five-years/

Second, click fraud is way up which could shift how the ad money in the interweb flows:
http://www.mediabuyerplanner.com/2007/10/24/pay-per-click-fraud-rate-hits-162-percent-in-q3/